Misspelled eBay listing sells for $300; winner re-lists item and sells it for $500,000.
The item in question is a full bottle of Allsopp's Arctic Ale brewed in 1852, pictured on the left. The item was first listed on eBay with the title: allsop's arctic ale.full and corked with a wax seal. Unfortunately, he left off the second 'p' in Allsopp's. This meant that any potential buyers searching for the correct spelling of Allsopp's would not be able to find it. This error is clearly a typo by the seller as he spells Allsopp's correctly in the description.The auction had a starting price of $299.00 and closed with a winning bid of $304.00 with 2 bids from 2 different users. The seller was probably satisfied with the sales price until he saw what happened when it was listed on eBay again eight weeks later.
This time Allsopp's was spelled correctly using the auction title: Museum Quality ALLSOPP's ARCTIC ALE 1852 SEALED/FULL!!! The second listing had a much more robust description along with more pictures of the bottle from different angles. The auction received 157 bids from 56 unique bidders and closed with a winning bid of $503,300.00.
Unfortunately the winning bidder didn't pay up. Still, the ale appears to be worth quite a bit more than $300.
Learn to spell.
