The best response ever to "sell me this pen"? Well, according to the author anyway! His pitch framework is pretty solid and could be helpful even if you aren't a sales professional:
There are exactly four sales skills the interviewer is looking to see when you answer:
- how you gather information
- how you respond to information
- how you deliver information
- and how you ask for something (closing)
I know I've shared it before, but Glengarry Glen Ross has the best sales motivational ever:
Watch it at least once a year. One type of person will be motivated, and another will scoff at the abuse.