How do I get in on this research? Apparently men's brains light up when they look at pictures of nearly-naked women.

New research shows that, in men, the brain areas associated with handling tools and the intention to perform actions light up when viewing images of women in bikinis.

Uh, yeah. There's no way that was written with a straight face.

What other groundbreaking results has this research come up with?

Previous research found that people tend to similarly dehumanize those who are homeless or drug addicts, although the phenomenon in this case is somewhat different, Fiske said. People have reactions of avoidance toward the homeless and drug addicts, and the opposite for scantily clad women.

Wait, men are more attracted to scantily clad women than to homeless drug addicts?! I'll need to research this myself.

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